Most Sales people adhere to a formal Sales process, as reflected in the CRM. Doing the right things right at the right time with the right people.
Even then, Sales organisations fail to forecast accurately. More often than not, they lack knowledge (= control) over their customers' decision process.
As Sales organisations adhere to a Sales process, Buying organisations stick to a formal Buying process.
- What is the Buying process of your customers?
- Who is involved in that process?
- How is the decision made?
- How and when will your customers accept ... you to help them decide (in your favour)?
The combines Sales and Buying cycle need to be aligned to keep control over the end-to-end decision process. And as a consequence, better control will serve your forecast accuracy.
With this goal in mind, The House Of Sales have developed the Reality Circle® methodology.
How will it benefit your organisation?
1. Your Sales team will build your company's Reality Circle®;
2. Focusing on the right customer, it will drive strategic focus on the right opportunities;
3. Your organisation (Sales, Marketing, Product, Services, ..) will create value as defined by your customer.
We would love to start the conversation, how about you?